Shell Helix Ultra is now Carbon Neutral*
At Shell Helix we want to help drive a more sustainable future by reducing our carbon footprint. We are committed to providing lower-carbon alternatives to the products that we offer.
Lubricants play a vital role in keeping the world moving. As the world’s need for mobility increases, so too will the demand for lubricants.1 And there is a need to balance this increase in demand with the environmental impact of lubricants. As part of Shell Lubricants, we understand that our customers expect brands to offer sustainable products and services and make it easier for them to make sustainable choices.2 Motorists and vehicle manufacturers want lower-carbon alternatives for their current and future mobility needs.
Shell is the biggest supplier of lubricants in the world.3 Shell Lubricants focuses on delivering products designed to achieve efficiencies in technologies with moving metal parts, helping achieve fuel economies in passenger and commercial vehicles.
We know our customers are increasingly in need of sustainable solutions. So, to meet this growing industry demand, Shell is exploring a range of initiatives that seek to avoid, reduce and offset emissions while helping consumers and customers to find solutions that benefit both their operational and sustainability goals.
To achieve this, we are focused on two strategic initiatives:
- Reducing the CO2e intensity of our own products.
- Helping customers manage their sustainability needs.
Visit our website to learn more about Shell Helix Ultra – our carbon neutral engine oil for vehicle emissions systems made with natural gas, making it 99.5% pure.
Read more about this milestone and how Shell is helping lead the Nordics lubricants industry towards a more sustainable future. You can learn more in this video.
1 Global Lubricants: Market Analysis and Assessment Report 2019, Kline
2 Customers and consumers are increasingly expecting brands to offer sustainable products and services as a table-stake, with 74% globally citing environmental concerns. Consumers want brands to make it easier for them to make sustainable choices (43%), Project Maximus, Shell Insights + Kantar, Nov 2019
4 In the context of this document, terms ‘Net Zero Carbon’ and ‘Carbon Neutral’ are used interchangeably and reflect how Shell Lubricants are branded in different regions. There is no difference in the approach undertaken by Shell to ensure that the CO2e footprint of these products is net zero.
*“Carbon neutral” indicates that Shell has engaged in a transaction where an amount of CO2e equivalent to that associated with the raw material extraction, transport, production, distribution and end-of-life of the product has been avoided as emissions through the protection of natural ecosystems or removed from the atmosphere through a nature-based process. CO2e (CO2equivalent) refers to CO2, CH4, N2O emissions.